MenuMENU
SearchSEARCH

Autosoft, Inc. Certifies MaximTrak F&I Platform for Integration with FLEX DMS

May 13, 2015
2 min to read


WEST MIDDLESEX, Pa. – Autosoft, Inc., a leading national dealer management systems (DMS) provider, announces that the MaximTrak Technologies’ F&I suite has completed the certification process for integration with FLEX DMS as part of Autosoft’s FLEX Connect program.


The MaximTrak F&I suite helps dealers transform the vehicle delivery process into a more customer-friendly experience that drives greater profitability. This integration certification means that over 2,000 dealers using Autosoft to manage their dealerships can now benefit from the power and innovation of MaximTrak.


The many F&I process efficiencies MaximTrak delivers contribute to improved aftermarket products’ penetration and higher per-vehicle retail revenue. These leading digital technologies help F&I staff build rapport with customers by engaging them with customer-centric videos, visual sales presentations, interactive surveys, and more. These services also help build the value of the dealership and its F&I products by improving F&I performance.


The MaximTrak F&I suite includes:


  • MENUTRAK: Simplifies process flow, speeds up the deal, appeals to the consumer and makes more money for the dealership. In dealership studies, deals done using MenuTrak out performed non-menu deals by $538 per vehicle sold and almost doubled vehicle service contract penetration rates.

  • DASHBOARDS: Give F&I managers and their dealers quick-view reporting so they can make quick, easy and informed decisions. Meets the demand of even the most analytical CFOs.

  • E-TRAK: Streamline the administration and sales processes with access to electronic forms, digital signature capture, e-rating, and digital remittance.

  • FLITE: Speed transaction processes while delivering the complete F&I story through touch, tablet, and tablet-to-TV technology.




“MaximTrak is excited about this partnership with Autosoft,” said Jim Maxim, Jr., president and CEO of MaximTrak. “We’re bringing unique digital F&I tools to dealers using the Autosoft DMS, enabling them to deliver thorough, compliant, and transparent F&I experiences to their customers while helping boost F&I profits for their dealerships.”


Christopher Morris, Senior Vice President of Business Development for Autosoft added, “MaximTrak is an F&I industry leader. We are delighted to have them as a participant in our FLEX Connect program, giving Autosoft customers a broader choice of integrated solutions that help them manage their business.”


More Industry

Industryby StaffJanuary 6, 2026

Black Book: Weekly Market Update

The market analyst is preparing its 2026 forecast but expects a generally strong year based on observed late 2025 activity.

Read More →
gray Ford F-150 parked outside
Industryby Lauren LawrenceJanuary 6, 2026

Ford Holds Best-Seller Status in Used Market

The Detroit-area automaker's F-150 remains the No. 1 used vehicle and the best-selling used truck on the market, but it's falling in popularity on a state-by-state basis.

Read More →
Industryby Hannah MitchellJanuary 6, 2026

2026 Forecast Partly Cloudy

Cox Auto projects a modest fall from last year’s roller coaster sales that were sparked partly by consumers beating policy-powered prices. More volatility could be on the horizon.

Read More →
Ad Loading...
Protective Life Corporation building
Industryby StaffJanuary 6, 2026

Protective Expands Reach With F&I Acquisition

Protective Life Corp. closed its acquisition of F&I company Portfolio Holding Inc., expanding its Asset Protection Division across the automotive, RV, power sports and marine sectors.

Read More →
Vintage convertible driving along a desert highway, capturing the freedom and cultural impact of early American car travel.
IndustryJanuary 1, 2026

Driving America Forward

As America turns 250, explore how the automotive industry shaped jobs, culture, innovation, and mobility from Detroit assembly lines to today’s EV era.

Read More →
Industryby StaffDecember 23, 2025

Black Book: Weekly Market Update

Despite the week's softening conditions, the market analyst said demand for used vehicles showed in competitive bidding for newer units in better condition.

Read More →
Ad Loading...
Industryby Lauren LawrenceDecember 23, 2025

In-Vehicle AI Predicted to Spike

Frost & Sullivan expects a $238 billion market opportunity for the technology in automobiles by 2030 as AI applications shift to more mass-market applications.

Read More →
Industryby Hannah MitchellDecember 23, 2025

December Doldrums

A consumer index finds continued declines in both outlook and current conditions sentiment across nearly all demographics as big-ticket spending plans fall.

Read More →
Industryby StaffDecember 17, 2025

A Jolly Holiday Season From BBM to our Audience

The editorial team wishes you a respite from your labors and a new year full of success.

Read More →
Ad Loading...
electric vehicles charging at a station
Industryby Lauren LawrenceDecember 17, 2025

Gas Drivers Least Likely to Shop Electric

Non-EV drivers show a decreased interest in future EV buying, according to CDK.

Read More →