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Consumers Keep Cooling on EVs

Decline in interest continued in February, with charging concerns at the forefront of skeptics’ minds.

April 2, 2024
Consumers Keep Cooling on EVs

The majority of those who said they’re unlikely to consider an EV – 52% – named inadequate public chargers as a major hurdle.

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IMAGE: Pixabay/Joenomias

1 min to read


Interest in electric vehicles continued to erode in February, the scarcity of public chargers remaining a barrier to adoption.

It was the fourth straight month of declining interest in EVs, according to J.D. Power research.

Of consumers surveyed, 24% indicated they would very likely consider an EV for their next purchase or lease, down from about 26% in January. Those who said they’d be unlikely to do so rose from 19% to 22%.

The majority of those who said they’re unlikely to consider an EV – 52% – named inadequate public chargers as a major hurdle. Other charging considerations, including the length of charging time and limited driving distance per charge, are also factors.

Many automakers have already scaled back their EV production to accommodate flattening demand after a wave of early adopters, shifting focus to hybrid models.

LEARN MORE: Used EV Prices Spiral

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