Izmo Inc., (izmocars) a provider of interactive media and digital retail solutions for the automotive industry, acquired Geronimo Web, a provider of digital marketing programs for OEMs and dealerships. Izmo said the move establishes it as one of the largest providers of digital web platforms for automotive dealers across Europe, the U.S. and South America.
The combined entity will now serve over 4,000 dealers, providing services in 37 countries and 16 languages. Geronimo's OEM relationships and its dealer client base, coupled with izmo's technology and track record, will offer clients a suite of products and resources to drive their digital retail strategies.
Izmo CEO Tej Soni, said, "This acquisition marks a significant milestone in our mission to revolutionize the automotive retail landscape. Geronimo's expertise in digital web and online marketing, combined with our innovative interactive media products will enable us to deliver even greater value to our customers worldwide.”
Geronimo CEO Jackie Lawton added, "Joining forces with izmo allows us to leverage their state-of-the-art technology and extensive resources. This partnership will empower us to accelerate our mission of guiding OEMs and automotive dealerships through their digital transformation journey."
The companies outlined benefits for OEMs and dealerships:
Expanded global reach: serving over 4,000 dealers worldwide
Diverse product portfolio: access to a wider range of innovative products and resources to meet evolving needs
Enhanced expertise: seasoned management team
Izmo's product portfolio, including izmoemporio 3D Virtual Showroom, Digital+ Digital Transformation Program, and MarketingFactory, will now be accessible to the thousands of dealers who utilize Geronimo's platform.
