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Protective Selects Ristken as F&I Menu Provider for Auto Dealerships

November 25, 2009
1 min to read


DALLAS – The Asset Protection Division of Protective Life has chosen Ristken Software Services and its automotive menu software to support the dealership F&I departments Protective serves. Protective provides underwriting, administering and marketing products including extended service contracts, GAP coverage and credit insurance to automobile dealers. Ristken provides menu solutions for the retail automotive marketplace.


Protective’s customers will use the Protective ProMenu application. ProMenu and Pro Performance is a web-based menu selling solution provided by Ristken and designed to effectively present all F&I products to customers at every transaction while ensuring dealer compliance in all 50 states and Canada. ProMenu allows finance managers to create accurate, high-quality product presentations for customers, as well as handle the disclosure and compliance needs of their sales processes. In addition, it includes compliance training and compliance monitoring.

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“We saw the Ristken menu product as a technology solution that fit in nicely to our existing dealer support tools,” said Rick Kurtz, vice president of dealer sales at Protective. “We are anxious to leverage the success this product has already displayed with our agents and dealers.”


Protective dealers will use Ristken’s products to manage disclosures and calculations needed for regulatory, marketing and business scenarios. ProMenu benefits dealers and agents by streamlining sales processes and providing a convenient method to comply with customer disclosure regulations, ultimately increasing customer satisfaction.



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