CDK Global Acquires Digital Retail Platform Roadster

Digital sales platform integration to equip dealers with Amazon-like experience for new and used vehicles.

Roadster Elevates Digital Retailing by Enhancing Its Robust Digital Sales Platform

With an industry focus on how to improve the customer experience as well as how to save time on each transaction, Roadster doubles down on holistic omnichannel commerce platform that will help dealers achieve these goals by focusing on each aspect of the sale.

Roadster Adds Southern California’s Longo Toyota

Study: Consumers Want to Buy Big-Ticket Items From Their Smartphones