DealerOn, a provider of websites and marketing technology for automotive dealerships, finalized the acquisition of fusionZONE Automotive, accelerating DealerOn's growth and supplementing its platform and technology services with fusionZONE's offerings.

DealerOn CEO Ali Amirrezvani said, "This acquisition represents a significant step in DealerOn's growth trajectory, and we're excited to welcome fusionZONE Automotive's customers and employees to the DealerOn family."

With the combined strengths of both companies, DealerOn said it will deliver enhanced value to automotive dealers, reinforcing its commitment to excellence in a competitive marketplace.

FusionZONE CEO Ed Barton said, "We're confident that fusionZONE's clients will greatly benefit from the expanded resources and innovative technology that DealerOn is known for. It's a win for everyone involved."

TD Cowen served as exclusive financial adviser to fusionZONE.