
Black Book: Weekly Market Update
The market analyst is preparing its 2026 forecast but expects a generally strong year based on observed late 2025 activity.
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The market analyst is preparing its 2026 forecast but expects a generally strong year based on observed late 2025 activity.
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Work to improve your deal structure in order to optimize profitability as margins shrink.
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New ad campaign targets rural populations to encourage buckling up, day or night.
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Waning tax refunds pair with high interest rates to mute demand, Cox Automotive says.
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Study shows fewer shoppers are likely to buy one. J.D. Power says education on incentives could help win more over.
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Though the number of effected units fell, it was the largest quarterly volume in over two years.
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Models with the most and least projected campaigns are based on NHTSA stats, the Porsche Taycan EV topping the list.
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Slight incentives pullback pushes ATP to its highest of the year, but Cox expects them to resume along with inventory.
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Flattening wholesale market continued last week as spring bump ebbs.
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Industry veteran argues that products can sell just as well, if not better, in the service drive.
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Federal agency reissues warning to avoid such after-market add-ons.
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